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Evolved Mommy | November 11, 2019

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How to: Take a great headshot - Evolved Mommy

How to: Take a great headshot
Stephanie Funk

If you are a blogger or small business owner it is important to have a consistent and recognizable brand image. Now that you’ve been doing this for a little while you know that you personally represent your brand in social media.

Today local photographer Linda Richards is going to help us understand how to take a great headshot.

Guest post by Linda Richards.

What does your headshot say about you?

I don’t have to tell you that headshots (aka, Avatars) are everywhere:

  • Facebook
  • Twitter
  • LinkedIn
  • (OK, pretty much every other social media platform)
  • Company publications or website
  • Presentations
  • Biographies
  • Avatars

Too often people don’t take their headshot seriously enough and they think any picture of their face will do. So how can a person make sure they have the perfect headshot, especially for professional purposes?

Pick the right headshot photographer

A good headshot photographer has a variety of headshots in his or her portfolio.

The big thing here is, don’t use a camera phone self-portrait. This screams “I don’t take myself seriously, so why should you?”

This is where you’re probably expecting a commercial for Linda Richards Photography, right? I do shoot creative and professional headshots but really, the key is to choose the photographer that has a style you like and with whom you feel comfortable.

When you visit the photographer’s website, look at their previous work in headshots specifically. A good photographer will have consistent, quality headshot work and have testimonials about great customer service.


Location, location, location

Going on location for a headshot can better portray the
subject’s personality.

Headshots with a simple gray background are useful in some industries, but headshots with a more creative background are becoming more the norm. Deciding where to have your headshot taken and what kind of background is
a major part of having a great final product.

Talk to your photographer about how the photo be used and who will see it. Do you need something simple and serious? Or is something more casual and approachable the feeling you want to create?


Schedule wisely

Scheduling wisely will make you feel more relaxed and produce a
lovely picture.

Give yourself plenty of time for the photo shoot. Don’t get me wrong, it isn’t an all-day glamour shoot. But it’s also not something that can be fit in over a lunch hour or as a quick errand. A good headshot photo session is not like going through a photo booth, people!

Also schedule it at a time that allows you time to drink plenty of water and not right after you’ve had a lot of salty foods. Why, you might ask? A bloaty, dehydrated person doesn’t make for a pretty (or handsome!) photo subject. If you feel icky, that will be more likely to come out in the photo.


Fashion statement

Layers, textures and contrasting colors all photograph well.

Choose what you wear based on how the picture will be used, coupled with your personality. Don’t be afraid to add that splash of color. A few tips:

  • Contrasting colors photograph well
  • Layers and textures tend to photograph well.

Choose your headshots wisely

Sometimes having more than one headshot is a good idea because
you can use them for different purposes.

So you made it through the photo shoot and have your proofs back. When selecting your final image, here are a few things to keep in mind:

  • No one sees themselves the same as others see them so it’s best to
    have a second opinion from a trusted friend
  • Consider using more than one photograph. Different uses might need different photos. Facebook is more social, LinkedIn is obviously more professional.
  • Talk with the photographer as you narrow the selections about why each one works better for you and others might not.

So I ask again, what does your headshot say about you? It may be time to update your image.